News · 31 March 2025
GenTwo & Semoto Partner to Bridge TradFi and Web3
Zurich/London, 31 March 2025 – Semoto, the world's largest B2B network for Web3, and GenTwo, the leading Swiss fintech dedicated to democratizing financial product creation, announce a strategic partnership to accelerate adoption of crypto and blockchain-focused investments among non-crypto native institutional and qualified investors.
The collaboration combines Semoto's extensive Web3 ecosystem of more than 500 companies with GenTwo's innovative securitization platform. Together, they will facilitate end-to-end solutions for crypto funds, Real World Asset (RWA) tokenization projects, and other Web3 ventures seeking to attract institutional capital.
Despite the crypto market reaching a $2.7 trillion market cap, it represents less than 3% of global stock markets, indicating significant growth potential. A key challenge for the sector has been connecting crypto-native projects with traditional financial institutions that speak different languages and operate within different frameworks.
"The Web3 industry is finally embracing maturity," said Marco Morazzoni, Founder and CEO of Semoto. "Adoption, particularly financial and institutional adoption, is what will change this industry. GenTwo opens the door of extremely well-developed institutional products to the crypto world, providing the credibility and compatibility needed to reach traditional investors."
"By combining our strengths, we're democratizing access to the expanded investment universe," said Philippe A. Naegeli, Co-Founder and CEO of GenTwo. "This partnership enables innovative crypto and blockchain projects to access institutional capital through familiar banking channels, while allowing traditional investors to participate in these exciting opportunities through the safety and structure they require."
The partnership addresses a critical pain point for Web3: while many crypto funds and blockchain projects struggle to raise capital through traditional channels, GenTwo's certificates transform these investments into bankable securities with ISINs that can be held in any custody account, making them accessible to banks, family offices, and other institutional investors.
Media Contact
Tom Lyons, media@gentwo.com
About Semoto
Semoto is the first Web3 B2B marketplace built on trust—connecting startups, scaleups, and enterprises with vetted, top-tier service providers across blockchain, crypto, AI, and digital finance. Whether you're launching a token, expanding into new markets, or securing legal and compliance support, Semoto helps you save time, reduce risk, and scale smarter by giving you direct access to verified experts in areas like: Web3 legal & regulatory; Tokenomics & fundraising; Smart contract development; Marketing, compliance & security; AI, DeFi, and real-world asset solutions. Over 500 companies and 2,000+ users already rely on Semoto to grow with confidence.
About GenTwo
Founded in 2018, GenTwo is a Swiss-based B2B fintech that provides the technology and tools for the mass customization of financial products – a process the company refers to as Assetization. It serves banks, asset managers, family offices and other financial intermediaries who are looking for a frictionless, cost-effective, digital-first securitization platform free from the constraints imposed by traditional providers. Thanks to GenTwo, financial intermediaries around the world can expand their product shelves and cater to the increasing desire of their clients for diversification and belief-driven investment opportunities. They can also unlock the estimated 78 trillion US dollars’ worth of value currently held in non-bankable assets globally. Since inception, over 300 clients in 26 countries have worked with GenTwo to issue over 1,400 products with an accumulated volume of more than five billion US dollars. While previously serving clients solely out of Switzerland, in 2024 it expanded its global footprint with an office in the UK.