Meet GenTwo
GenTwo is a Swiss B2B fintech, founded in Zürich in 2018. Our vision is to expand the investment universe by giving clients the technology and tools they need to turn any investment idea into a bankable product in just a few clicks.
Asset managers, banks, family offices, hedge funds, venture firms and financial intermediaries use GenTwo to expand their product shelves and reach investors they could not serve before. The platform covers traditional and digital assets, from a single product to a full issuance business line. Since inception, we have worked with more than 300 clients and partners across 30 countries, helping them issue over 1,750 products with a total volume above $8 billion. GenTwo is headquartered in Zürich, with offices in London and Pristina, and is backed by Point72 Ventures.
The Assetization Company
Assetization is a term we’ve coined by combining the term “asset” with “democratization”.
We use it to refer to the democratization of finance through the ability to put the tools of financial product creation into the hands of all financial intermediaries and to turn anything that has value into a bankable, investible financial product, one that is easily accessible to any investor.
Assetization is at the heart of everything we do at GenTwo. It is the tool we use in our mission to expand the investment universe. But it is more than that. It is also a mega trend, a movement, the logical consequence of securitization and tokenization. We see it as the last great frontier of finance.
Learn more here.
Backed by the venture arm of Point72, one of the world's leading investment firms.

Recognition
Recognized by the industry and covered by the press.
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Awards & affiliations
History of GenTwo
Our company was founded in February of 2018 with a mission to make all assets investible. It has both grown and matured greatly since then. But if the scope has expanded, the base mission of democratizing finance has remained the same. Here are just a few of our highlights:
The GenTwo Group
One team across Zürich, London and Pristina, with a dedicated digital-assets arm in GenTwo Digital. Two further entities extend what the infrastructure can do.
Security Agent Services
An independent collateral agent for structured products. It holds the pledged assets in favor of investors, so their investment is secured independently of any default by the issuer.
saservice.comAssetRush
GenTwo's event and community platform, gathering innovators across traditional, digital and alternative investing.
assetrush.comBoard of Directors
Our board guides GenTwo's strategic direction, bringing together the founders and the partners who back its growth.
Leadership team
A leadership team with decades of experience across structured products, securitization and fintech.
Group company leadership
The leadership team of GenTwo UK (London), GenTwo Digital (Zürich) and GenTwo X (Pristina), the companies through which GenTwo operates.

















